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BURGER KING® Launches BK® Café Subscription App – for only $5 / month



 

 

 

 

 

 

 

MIAMI – BURGER KING® Restaurants is brewing a coffee deal that can’t be beat. Starting today, BK® App Users can sign up for the BK® Café Coffee subscription*. For only $5 per month, guests can enjoy a hot cup of coffee anytime every single day. Freshly brewed to deliver perfectly balanced flavor in every cup, BK Café Coffee is made with 100 % Arabica beans.

Only available by downloading the BK® App, the daily coffee subscription model is a departure from expected coffee service. Use the offers tab on the BK® App to sign up and open the App daily to redeem your small cup of brewed coffee. “We continue to leverage technology to enhance our guests experience in our restaurants,” said Chris Finazzo, President, North America, Burger King Corporation. ”We are proud to launch our own subscription service where guests can now enjoy a hot cup of coffee every day for just $5 a month”.

Other BK® Café drinks include Iced Coffee and Frappes. BK Café Iced Coffee starts with 100 % Arabica beans combined with silky cream and a choice of flavored syrups – Vanilla or Mocha – for a deliciously cool iced coffee experience. BK® Café Frappes are also made with 100% Arabica bean coffee, blended until smooth and creamy with a choice of Mocha or Caramel and topped with fluffy, whipped cream for a deliciously cool frappe experience.

Founded in 1954, the Burger King brand is the second largest fast food hamburger chain in the world. The original Home Of The Whopper®, the Burger King system operates more than 17,700 locations in more than 100 countries and U.S. territories. Almost 100 % of Burger King restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. To learn more about the Burger King brand, please visit the website at www.bk.com or follow us on Facebook, Twitter and Instagram.

 

* BK® Café Subscription includes 1 small hot brewed coffee per day available via the BK® mobile app at participating U.S. BURGER KING® restaurants. For subscription terms see the Mobile App or visit https://www.bk.com/coffeesubscription.

 

March 15, 2019   –   CAIL Mobile Commentary

 

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